AAG LAGADO: Turning Two Words into a Viral Firestorm
When DRC dropped a two-word brief — “AAG LAGADO” — most would have paused. We hit the gas. At Monkey Ads, we saw an opportunity to turn a spark into a wildfire. What followed was a campaign that didn’t just meet expectations — it melted timelines.
Challenge
DRC approached us with a minimalist yet explosive brief: “AAG LAGADO.” Two words, infinite possibilities. The brand wanted something bold, disruptive, and unmissable — a campaign that could ignite attention and dominate conversations online. The challenge was to transform this fiery phrase into a compelling and viral piece of content without diluting its raw energy.
Action
At Monkey Ads, our VanarSena team embraced the chaos. Leveraging our Hyper-targeting Content Framework and video-first performance Marketing approach, we developed a piece of content that didn’t just speak — it roared.
From creative ideation to production, we ensured every frame screamed DRC’s brand ethos. With our in-house IPs like Monkey Studios and Monkey AI, we created an edgy, high-octane video optimized for virality. We launched it using our CASA Theory of Scale-Stop to test multiple versions across different audience sets, iterating rapidly to find the winning formula.
Results
The content went viral, racking up shares, comments, and buzz across platforms. The video hit millions of impressions within days, delivering exactly what DRC had asked for: a digital firestorm. Engagement rates skyrocketed, and the brand witnessed a massive spike in visibility, solidifying its bold, no-filter persona online.
Hum Aapki Brand ko Keyword Bana Denge!
At Monkey Ads & Studios, we offer a comprehensive range of digital marketing services to help businesses thrive in the online world. From search engine optimization to social media marketing, pay-per-click advertising, content creation email marketing, and web design, our team of dedicated experts is committed to delivering customized strategies that drive results.
STRATEGIC ROADMAPS
Crafting data-driven strategies to align with your business goals and maximize your digital marketing impact.
ENGAGING CONTENT CREATION
Developing compelling text, video, and graphics to captivate your audience and enhance your brand's online presence.
OPTIMIZED SALES FUNNELS
Implementing Indigenous MMFA and Scale Stop Strategy to convert leads into loyal customers efficiently.
DATA-DRIVEN
PERFORMANCE
Creating and optimising campaigns to ensure maximum ROAS and continuous growth to get success for your business.
We’re a team of creatives who are excited about unique ideas and help your companies to create amazing identity through our Marketing Strategies.