Checklist for a Manufacturer before starting Digital Marketing in 2022 | Review & ready these before you start | Guide for Business Owners

Before starting Digital Marketing, every business especially manufacturer should keep the below mentioned ready:

1. Photos/Videos of the Products

2. Corporate Film / Documentary Film with Voice Over. Choose tha language of the voice over depending on your target market.

3. Photos/Videos of the Products with Packaging

4. Photos/Videos of the Infrastructure / Manufacturing Process

5. Video Presentation explaining each of your product

6. Website with On-page Search Engine Optimisation

7. Landing Page on Websites for Google Ads (This can be made in such a way that all key product pages on the website are made with a form, social proofs, testimonials and so on)

8. Organize high resolution Logo files

9. Enlist target geography for each of your product

10. Enlist customer persona

11. Accumulate past customer data

12. Enlist key competitors / substitutes

13. Enlist success stories, arrange for customer testimonials

14. Enlist awards/acknowledgements & other accolades

15. Enlist seed keywords (initial keywords on the basis of your products / services which can be inserted in Google Keyword Planner for getting keyword ideas)

16. Enlist your existing & desired sales channels

Corporate Identity Creation (CIC) is the first step of Digital Marketing, before doing that we must ready the above things so that CIC can be done efficiently.

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