Innovating Performance Marketing for Dolphy’s Industrial & Hospitality Products
At Monkey Ads & Studios, we believe in storytelling that elevates brands beyond the conventional. Our collaboration with Dolphy, a leading manufacturer and supplier of Hotel Amenities, Washroom Automation and Lobby and Entrance Solutions is a testament to this belief.
For the first time in their industry, Dolphy adopted a video-first performance marketing strategy, and we were proud to be the creative engine behind it. We crafted a full-scale, premium video campaign that not only highlighted their diverse product range but also redefined how B2B marketing can look and feel.
Split Concept Shoot: Commercial Meets Hospitality
Commercial Segment – High-Tech Innovation at Surat Diamond Bourse
- Strategic Location: We filmed the commercial product range at the iconic Surat Diamond Bourse, the world’s largest office building. This choice of location reflected the sophistication and functionality of Dolphy’s washroom automation systems and industrial entrance solutions.
- Modern Aesthetics: Clean, sharp, and modern visuals were captured to match the tech-forward nature of the products.
- Industry-First Content: For a segment that’s often presented in static brochures or technical manuals, this dynamic video content stood out as innovative and engaging, helping simplify complex products for decision-makers.
Hospitality Segment – Luxury Storytelling at Hilton Hotel
- Premium Location: For Dolphy’s hotel amenities range, we chose the luxurious Hilton Garden Inn as our shoot venue to create a real-world yet aspirational setting.
- Elegant Visuals: The shoot captured the use of Dolphy’s products in refined hospitality environments, We focused on targeting directly to hotel owners, interior consultants, and hospitality procurement teams. Every script was tailored to address their specific needs, challenges, and purchase behavior. This clear and intentional communication helped drive stronger engagement and higher-quality leads from the right audience.
What Made This Campaign Special
- Product Research First: Our creative process started with an in-depth study of Dolphy’s wide product range. We dove into technical specifications, use cases, and customer pain points—ensuring every script, frame, and reel served a strategic purpose.
- Premium Content Creation: Every video was produced to reflect the high-end positioning of the brand. This wasn’t just content—it was conversion-ready marketing collateral.
Results-Driven Ad Campaigns: Meta Ads Performance
We launched a video-first performance marketing campaign using the Monkey Ads Lead Qualifier Framework, designed to filter and generate high-quality leads for Dolphy.
Total Generated Leads: 754
Total Reach : 338,808
Total Impressions: 796,651
Total Ad Spend: ₹1.86 Lakhs
Insight: This was one of the first video-led campaigns in Dolphy’s category, and it helped position them as a forward-thinking brand ready for digital transformation. The content stood out in the industry due to its cinematic appeal, premium production value, and informative storytelling.
Client Feedback
Dolphy was highly impressed with the final outputs, which exceeded their expectations. They appreciated the visual storytelling, production quality, and strategic execution of the campaign. The client described the videos as innovative and visually premium, highlighting that they not only enhanced their digital presence but also laid a strong foundation for future ad campaigns and B2B outreach. These videos are now a key highlight of their marketing and branding strategy.
Results & Impact
- Rolled out as part of a performance marketing campaign
- Improved brand visibility in both the hospitality and industrial sectors
- Created assets that are now being used across digital ads, social media, and B2B sales decks
- Set a new standard for content within their industry
Elevate Industrial Brands with Bold Storytelling
At Monkey Ads & Studios, we don’t just create content—we build creative experiences that convert. With Dolphy, we showed how even industrial and B2B products can shine with the right creative vision.
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At Monkey Ads & Studios, we offer a comprehensive range of digital marketing services to help businesses thrive in the online world. From search engine optimization to social media marketing, pay-per-click advertising, content creation email marketing, and web design, our team of dedicated experts is committed to delivering customized strategies that drive results.
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ENGAGING CONTENT CREATION
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Implementing Indigenous MMFA and Scale Stop Strategy to convert leads into loyal customers efficiently.
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