Vani Jewellers’ Sparkling ROI with Monkey Ads
When a legacy jewellery brand meets a modern performance marketing engine, the result is nothing short of transformational. In this jewellery digital marketing blog, we highlight how Monkey Ads helped Vani Jewellers break through digital barriers and drive measurable growth using our signature Lead Machine system.
Background: A Brand with Heritage, Not Leads
Vani Jewellers has been a household name in Surat for decades. Their craftsmanship, trust, and local reputation were unmatched. Yet, their digital performance didn’t reflect that. After trying multiple ad agencies and failing to generate high-quality leads or engaging creatives, Vani Jewellers realised it was time to knock on a new door. That’s when they found Monkey Ads.
The Challenge: Poor Lead Quality and Ineffective Ads
Despite investing in digital campaigns, the brand faced poor ROI, lacklustre ads, and unfiltered leads. The campaigns failed to resonate with their target audience, and there was no systematic approach to scaling or filtering leads. The brand needed more than a digital partner—it needed a digital transformation.
The Monkey Ads Strategy: Built on Proven Frameworks
We deployed our proven Lead Machine—a full-stack solution that includes:
- MMFA Strategy (Multiple Marketing Funnel Automation)
- Hyper-targeting Content Framework
- CASA Theory of Scale-Stop
- Qualifier Framework
These are part of the proprietary Monkey Universe—a system that powers client success across industries.
We began with hyper-targeted video ads that emotionally connected with buyers. Using A/B testing under our CASA Theory, we identified top-performing combinations. We filtered out unqualified leads using our Qualifier Framework, ensuring that only serious buyers reached the store.
And most importantly, our 10-minute TAT Rule and Fresh Lead First Protocol ensured real-time response to every inquiry.
The Result: From Leads to Loyal Buyers
Within weeks, the brand experienced:
- 40% increase in qualified leads
- 3.5x higher click-through rate (CTR) compared to past campaigns
- Enhanced customer engagement and store footfall
Sahil Kagalwala of Vani Jewellers shared,
“Commendable results, diligent creative thought, and input of hard work. I reckon I’ve knocked on the right door.”
This jewellery digital marketing case study is not just about numbers—it’s about the right blend of creativity, targeting, and execution.
Why This Matters for Jewellery Brands
In a highly competitive market like jewellery, storytelling and targeting make all the difference. With rising CAC (Customer Acquisition Costs) and digital fatigue, your brand needs to speak to the right audience with the right message at the right time. This jewellery digital marketing case study shows what’s possible when strategy meets scale.
Whether you’re a legacy brand or a new entrant, Monkey Ads has the tools and talent to help you grow digitally. From real estate to retail, we create case-study-worthy success stories.
Let’s Create Your Success Story
Explore more about the Lead Machine or book a free strategy call with the Monkey Ads team.
Let’s turn your brand into a magnet for high-intent buyers.