Surbhi Saxena Madhwani

Let me tell you about someone who has completely changed the way I view work, leadership, and life. Surbhi Saxena Madhwani, or as we lovingly call her, Surbhi Mam, is far more than just the Chairman & MD of Monkey Ads – she’s the heart and soul of everything we do. Her vision, energy, and passion drive every project and every success. She leads not just with intelligence and strategy, but with empathy and inspiration. Working with her feels less like a job and more like being part of something meaningful. Her presence motivates us to push boundaries, stay creative, and always aim higher. Surbhi Saxena Madhwani truly redefines what it means to be a leader and a changemaker in today’s fast-paced digital world.
A Leader Who Inspires
Surbhi Mam isn’t your regular entrepreneur. She’s a powerhouse of ideas, energy, and sheer determination. From Monkey Ads to WooHoo Screens, Offeram.com, MagnADism, and VowSMS – she’s been at the forefront of innovation in every venture she touches. And let me tell you, working with her feels like being part of something extraordinary.
But what truly amazes me is her academic journey. Imagine being ranked first throughout school and among the top five in college – that’s Surbhi Mam for you! And guess what? She was selected for the Goldman Sachs 10,000 Women Entrepreneurship program at IIM Bangalore. If there’s one thing I’ve learned from her, it’s that learning never stops.
Balancing Life Like a Pro
Here’s where things get even more inspiring – Surbhi Mam isn’t just a business leader; she’s also a dedicated mother and homemaker. Honestly, I don’t know how she does it! She manages campaigns, strategizes for business growth, handles client projects, and still finds time for her family. Watching her balance it all is like witnessing a superwoman in action.
And then there’s Palak Madhwani – our “Chief Energy Officer” (and her husband). Palak Sir is the life of the office! Always cheerful, cracking jokes, and spreading positivity – he makes work feel like fun. But here’s the secret: it’s all thanks to Surbhi Mam’s constant support and encouragement. Together, they’ve created an environment that feels less like work and more like family.
Monkey Ads: The Hub of Creativity
Under Surbhi Mam’s leadership, Monkey Ads has become a hub for creativity and results-driven strategies. Whether it’s social media marketing or SEO magic, every campaign is crafted with precision and backed by data. And trust me when I say this – our clients love us for it!
But Monkey Ads isn’t just about numbers; it’s about innovation too. From creative ad campaigns to engaging video content, we’re always pushing boundaries to make brands shine brighter than ever.
Giving Back to the Community
What makes Surbhi Mam even more special is her commitment to giving back. She mentors startups, speaks at events, and leads initiatives like TiE Women Surat. Plus, she serves as Co-Chair of the Digital Marketing Committee at SGCCI (Southern Gujarat Chamber of Commerce). Her efforts are shaping the digital landscape for businesses across India – how cool is that?

Achievements That Inspire
Let me brag about her a little more (because she truly deserves it!). In 2020, she proudly received the prestigious Women of Wonders Award in Surat — a recognition of her resilience, innovation, and leadership. Her entrepreneurial journey didn’t stop there. Her ventures have been recognized and supported by some of the most respected platforms in the ecosystem, including Microsoft for Startups, NSRCEL at IIM Bangalore, Indian School of Business (ISB), and the TiE Pune Nurture program.
She’s not just building businesses — she’s breaking barriers, setting benchmarks, and inspiring a new wave of dreamers. Basically, she’s unstoppable — a powerhouse of passion, purpose, and perseverance.







What Makes Her Special?
If there’s one thing that sets Surbhi Mam apart, it’s her vision. She dreams of empowering India’s manufacturing sector to sell globally using digital strategies – and trust me when I say this: she’ll make it happen! Her blend of technical expertise and creative thinking is unmatched.
Final Thoughts
Working with Surbhi Mam has been nothing short of life-changing for me. She’s taught me that success isn’t just about skills; it’s about passion, perseverance, and adaptability. And with Palak Sir keeping the atmosphere lively, Monkey Ads feels less like a workplace and more like a place where dreams turn into reality.
If you’re looking for inspiration or just want to read about someone who truly makes a difference – Surbhi Mam’s story will leave you motivated to chase your own dreams!