Some stories aren’t written—they unfold like scenes in a movie, one bold step at a time. If Monkey Ads had a reel of power-packed personalities, the energy, ideas, and charm of Nidhi Jariwala Ma’am, our Senior Account Manager, would be the perfect headliner. With her vibrant creativity, endless drive, and signature “let’s do this” attitude, she doesn’t just handle accounts she builds brand legacies.
This is not just a blog. It’s a glimpse into the fearless, fabulous, and fast-paced journey of Nidhi Ma’am a woman who redefines what it means to create impact, all while keeping things beautifully simple.
The Creative Spark: A Childhood Clue
Long before strategy and scripts became her world, creativity was already her language.
In school and college, teachers and mentors often told Nidhi Ma’am, “You have a creative mind!” Whether it was classroom charts, cultural programs, or competitions—her spark was always shining.
But it took one decision to truly bring it into focus.
From Dreams of Abroad to Digital Footprints
After graduation, Nidhi Ma’am was preparing to study abroad.
While waiting, she decided to freelance in digital marketing—handling social media accounts, planning shoots, and building brands from scratch. No agency. No big team.
Just her skills and vision.
The turning point came when she worked with an Australian client—managing international timelines and demands all by herself.
What was missing? A team. She didn’t just want to grow herself—she wanted to grow together and lead by walking with her team TOGETHER.
First Week Fireworks, First Shoot Fever
Nidhi Ma’am’s first day at Monkey Ads? A kickoff.
Her fifth day? A full-fledged shoot for MK—done with just her, Parth Sir, and the cinematographer.
And guess what? They created 10 scripts, just like that. No pause. No panic. Only passion.
Her roles evolved quickly—from Creative Strategist to Project Manager, and eventually to Senior Project Manager—before she finally stepped into her current role as Senior Account Manager.
Brands, Industries, and a Whole Lot of Heart
Her versatility knows no bounds. Nidhi Ma’am has worked with brands from almost every industry imaginable, including: Textiles, Jewellery ,Diamond machinery ,Automobiles (2-wheelers & 4-wheelers), Education , Software , Modular construction , Battery manufacturing , Rooftop solutions
…and the list keeps growing.
But the project closest to her heart?
Massim – a high-energy brand fronted by Team India’s captain, Rohit Sharma. Nidhi Ma’am helped shape its new identity – building the website, creating content, and crafting a fresh visual story around its powerful tagline, “Power for Life.”
WhiteLion – a brand she genuinely connects with, so much so that she’d love to be its customer. That’s the kind of excitement she brings to her work. For her, the WhiteLion campaign wasn’t just effective – it was fun, personal, and full of heart.
FAC – an overseas education consultancy. – Because she related to it. Because she knew exactly how to turn that experience into an emotional, effective campaign with concepts like “From Bridge to State.”
Power Moves & Proud Moments
- Successfully handled Monkey Ads’ MMFA strategy for FAC, generating 180+ high-quality leads (with zero junk!)
- Took fashion campaigns to the next level with fresh storytelling and edgy creativity
- Built thumb-stopping content for manufacturing brands – yes, even industries that many find “dry” turned exciting under her lead
Whether it’s a fashion label or a software company, Nidhi Ma’am brings the same fire to every brand pushing the limits while keeping her signature mantra alive:
“Think outside the box, but never forget the beauty of simplicity.”
Lessons, Laughs & Learnings Along the Way
When asked what she’s learned during her time at Monkey Ads, Nidhi Ma’am put it perfectly:
“Stepping outside the comfort zone and letting my wings grow with the flow stronger and better every time.”
And yes, her ride here has been nothing short of a high-speed adventure.
“Fast & Furious, and right now I’m probably on season 2590…”
(That’s the energy we live for.)
Hobbies, Energy, and That Bhangra Spark
When not strategizing campaigns, you’ll catch Nidhi Ma’am grooving to a Bhangra beat her favourite stress-buster that she insists everyone should experience. Her spirit is a perfect blend of creativity, strategy, and unstoppable good vibes..
Words of Wisdom for the Newbies
If someone were to join Monkey Ads tomorrow, Nidhi Ma’am has just one epic line:
“Apni kursi ki peti baandh lijiye… because your journey is gonna be one heck of it!”
And she means it. Because here, it’s more than work. It’s a ride.
A Personal Note From Her Heart
“Monkey is like my family.
Out of my conscious hours in a day, I spend 3/4th of my time here.
Palak Sir & Surbhi Ma’am became mentors.
My colleagues became friends.
And those friends? They’ve become my family.
A great blend of work and bond that’s something you truly deserve.”
The Takeaway: Creativity, Courage & Connection
There are people who do their job.
And then there are people like Nidhi Ma’am who create, who connect, who care.
She’s proof that with the right mindset, a little madness, and a lot of heart you can build something incredible, no matter where you start.
From late-night freelance projects to leading powerhouse brands at Monkey Ads her journey is a reminder that success isn’t a destination—it’s an adventure.